方正趣宋的创意源自民国时期的四个手写美术字。这款字的起笔和收笔处圆润丰满，笔锋加入小尖突与纤细的横笔画呼应，并与其他粗笔画形成强烈的对比，字形结构不拘于方形字框，显得自然随意。方正趣宋的个性憨态可掬、跳跃俏皮，适用于儿童类品牌的广告、产品包装设计，以及青春题材的动漫和影视用字。
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