方正快活体的创作灵感来源于换牙期一个孩童的灿烂笑容。快活体的“口”形用缺了下画来表达特色，形成底部开口（笑容）的布局，充满趣味性；创意大胆，但又不失文字的可识别性。非常适合儿童、年轻人品牌以及饮料、食品等的广告宣传和包装设计。
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